Adjust your content for the holidays It is smart to adjust the type of content you share with your target group during the holidays. For example, you can choose to adjust the content form. Think, for example, of sharing more videos instead Kazakhstan Phone Number List of articles. This is often easier to consume if your target audience is on vacation or your B2B client’s office work is on the back burner.

In Your on your target

Reading content often requires more effort and attention from your audience. Your target group does not feel like that so quickly when they are on vacation. All you have to do is play a video. That is why it might also be an idea to release podcasts during this period. This only has to turn on your target group and they can listen to it when they are by the pool on vacation.

Kazakhstan Phone Number List
Kazakhstan Phone Number List

You can also make the content lighter. You can share thought leadership content that is a little less serious and fun to consume. You can do this, for example, by publishing a summer special dedicated to a specific theme in your industry. Suppose you are a company that focuses on sustainability. For example, you could write an article about how you can go on holiday sustainably.

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